Ethnicwear brand Kisah Apparels raises Rs 13 crore from Wow Momo, others

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Here’s a structured summary based on the provided information:

Kisah Apparels Funding Details

  • Startup: Kisah Apparels
  • Founded by: Yash Sarawagi and Yashwi Ladasaria
  • Founded in: 2018

Fundraising Details

  • Amount Raised: ₹13 crore
  • Funding Series: Not specified
  • Date of Fundraise: Not explicitly mentioned

Investors

  1. Lead Investor:

    • Sagar Daryani (Founder of Wow Momo)
  2. Participating Investors:
    • Inflection Point Ventures
    • Other angel investors

Purpose of Funds

  • Expand offline presence
  • Scale up direct-to-consumer (D2C) operations
  • Invest in brand building

Company Plans

  • Currently has two physical retail stores in Kolkata.
  • Plans to open three more stores in different parts of India, including Bengaluru by the end of July.
  • Aims for retail to account for 10-12% of revenue in the current financial year.

Revenue Information

  • FY25 Revenue: Approximately ₹50 crore (up from ₹23 crore in FY24)
  • Current operational run rate: Approximately ₹90 crore

Market Insights

  • Targeting the youth demographic (ages 25-35) who are interested in modernized ethnicwear.
  • Less than 73% of revenue generated from marketplaces; D2C contributes about 15%.

This summary covers the essential information regarding the funding and background of Kisah Apparels. If you need additional details or a specific focus, just let me know!

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2025-06-12 05:46:00